Merchandising & Grid Girls
for motorsport teams
Official merchandising production and full grid girls, hostess, and promoter services for racing teams in Italy and Europe.
Based in Rome · Service across all Italian and European circuits
The paddock isn't only adrenaline and fast laps: it's image, identity, brand. At E-quipe Racing we turn every visual detail of your team into a marketing asset — from grid girls suits to branded umbrellas, all the way to official merchandising.
Based in Rome with an active network across Italy's and Europe's top circuits — Monza, Mugello, Imola, Misano, Vallelunga — we guarantee Made in Italy production, fast turnaround, and a turnkey service for teams, outfits, and professional drivers.
Official Team Merchandising
We design and produce every branded garment and gadget your team needs for paddock, events, and fan base.
Grid Girls Suits
Custom suits for your team's grid girls: tailored cut, technical fabrics, high-resolution sublimation print with sponsor logos.
Branded Umbrellas
Professional racing umbrellas in team colors with full-logo print. Pit and hospitality models available, wind and rain resistant.
Gadgets & Fan Merch
Caps, keychains, magnets, flags, bottles, lanyards, sticker packs: all the merchandising that fuels your fan base.
Technical Apparel
Polos, t-shirts, hoodies, softshell jackets, vests, and staff uniforms. Performance fabrics, premium finishes, print or embroidery.
Capsule Collection
Limited edition lines for special races, team anniversaries, or sponsor partnerships. Exclusive design, numbering, and curated packaging.
Logistics & Fulfillment
Dedicated warehouse, e-commerce order management, shipping to European circuits. Ready to go before the paddock opens.
Grid Girls & Hostess Service
We provide professional grid girls, hostesses, and promoters for your racing team. We select, dress, and coordinate image staff for every race weekend, press event, or sponsor launch.
Talent Selection
Careful casting of grid girls, hostesses, and promoters with motorsport experience, language skills, and brand attitude.
Styling & Wardrobe
Suits, dedicated apparel, makeup, and styling coordinated with your team and sponsor identity.
On-Site Coordination
On-site team leader, pre-event briefing, shift management, and liaison with race direction and press office.
Launches & Events
Grid girls and hostesses for car launches, livery reveals, sponsor hospitality, brand activations, and award ceremonies.
Paddock Ready
How We Work
A proven process that takes your project from brief to paddock on time.
Briefing
We review team identity, sponsors, target circuits, and budget. We define volumes and priorities.
Design & Prototype
Mood, mockups, sampling. Final approval before production starts.
Production
Made in Italy workshops, quality control on every batch, strict respect of race deadlines.
Delivery & Support
Shipping to the circuit or team HQ. Continuous support for reorders and new collections.
Why E-quipe Racing
Made in Italy
100% Italian production with partner workshops between Rome, Marche, and Veneto. Premium quality, fast turnaround.
Motorsport Experience
We've been in the paddock for years. We know regulations, timing, and what teams and sponsors need.
European Network
Network of suppliers, talent, and couriers to guarantee delivery to all major Italian and European circuits.
Take your team
to the next level
Tell us about your project: we'll send a tailored quote within 48 hours.
E-quipe Racing · Viale delle Milizie 58, 00192 Rome · amministrazione@e-quipe.it